Price calculator · build your own package
Shopify development price calculator: what will your project cost?
Build your own package: choose the project, the design depth, the pages and the features, and the estimate updates line by line. Seven questions, about two minutes. Send it and a senior engineer replies within 24 hours with a tailored proposal.
400+ stores built and grown · Shopify Plus builds from $40,000
The calculator
Pick the parts. The price follows.
Each choice adds its own line to the estimate. Shopify Plus starts at $40,000; everything else starts from what you pick.
Which features do you need?
Select all that apply. You can skip if unsure.
How the price is built
Every line, with its number.
These are the figures the calculator adds up, straight from its own price list.
The project sets the base
Start from what is being built. A Shopify Plus project starts at $40,000: a custom theme, the Plus-only parts and a migration or launch plan, built by a senior engineer, not a template.
- New Shopify Store$5,000
- Shopify Store Redesign$3,500
- Shopify Plus Build / Migration$40,000
- Figma → Shopify Theme$6,000
- Shopify App / Integration$4,000
- Retention Marketing Setup$2,000
Design depth
A theme we adapt, a semi-custom design, or one drawn from scratch for the brand.
- Template-Basedincluded
- Semi-Custom+$2,000
- Fully Custom+$5,000
Pages beyond the core set
Templates for the pages your store needs; the first five are part of the base.
- 1–5 pagesincluded
- 6–15 pages+$1,500
- 16–30 pages+$3,000
- 30+ pages+$5,000
Features, one price each
Add only what you need. Each feature is priced on its own, so leaving one out takes its line off the estimate.
- Custom Product Filters & Search+$800
- Multi-Currency / International+$1,200
- B2B / Wholesale Functionality+$2,000
- Subscription / Recurring Orders+$1,500
- 3rd Party API Integration+$1,500
- Klaviyo / Email Marketing Setup+$1,000
- SMS Marketing+$800
- Loyalty & Rewards Program+$1,200
- Checkout Extensibility+$2,000
- Performance / Speed Optimization+$1,000
Timeline
A standard schedule puts more people on the build; a rush puts the most. Both change the build total, not the scope.
- Flexibleno change
- Standard+15%
- Rush+35%
The range, and the monthly line
The low figure is the total of your lines; the high figure adds 25% for what a calculator cannot see, such as data, apps and integrations. Support after launch is a separate monthly line: our published retainers at their starting prices, each on a 3-month minimum term.
- No Ongoing Supportnone
- Essential$1,500 / mo
- Growth$6,000 / mo
- Partner$12,000 / mo
The estimate is a planning range; the quote is one number. After you send it, a senior engineer reads your choices and replies with a written scope and a fixed price. Nothing is billed until you approve it.
Prefer a fixed scope?
Or start from a package.
The parts we build most often, bundled into one scope, one number and a launch date.
Launch or replatform
Build
Range$40k – $100k
4–10 weeks
For A new brand going live on a custom theme, or a store moving to Shopify Plus without losing rankings, customers or order history.
Shopify Plus with integrations
Plus build
Range$100k – $200k
12–14 weeks
For Multi-location, B2B or service retail where the store has to talk to booking, POS or ERP.
Headless, multi-storefront, enterprise
Custom quote
RangeAs one build
16 weeks and up
For Storefronts that have outgrown Liquid, or several brands and markets run from one back end.
A package is a fixed scope, one number and a launch date. The calculator above is for everything that does not fit one.
Documented builds
Three builds, as they shipped.
A launch, a Plus build with a booking integration and a custom theme from Figma, each written up end to end.
Case study
PawGuard case study: a fully custom Shopify build for a new DTC brand, live in July 2026
Read the case study
Case study
Gene Juarez case study: a custom Shopify Plus theme with Zenoti-native booking
Read the case study
Case study
KIF case study: a custom Shopify theme, built pixel-perfect from Figma
Read the case studyShopify price calculator: straight answers.
How accurate is the Shopify price calculator?
It is a planning range built from the same per-item prices we quote from. After you send it, a senior engineer reads your choices and replies with a written scope and one fixed number. That number usually sits inside the range; it moves only when the scope does, for example a data migration or an integration the calculator cannot see.
Why does Shopify Plus start at $40,000 here?
A Shopify Plus project is a custom theme, the Plus-only parts (checkout extensibility, B2B, Markets, Shopify Functions) and a migration or launch plan, built by a senior engineer. $40,000 is where our Build package starts. A move to Plus without deep integrations usually prices inside that package; a Plus build that has to talk to booking, POS or ERP is the Plus build package, $100,000 to $200,000.
Can I build a package that is not listed?
Yes, that is what this page is for. Pick only the parts you need and skip the rest. If something is missing, such as a particular integration or an unusual platform to migrate from, describe it in the last step and it is priced into the written scope.
What is not included in the estimate?
Shopify and app subscriptions, paid media, photography, and copy beyond what the scope lists. Anything that comes up during the build is priced per item, in writing, before it is added, so the number never moves without your say.
What happens after I send my estimate?
Your choices and the estimate come straight to our inbox. A senior engineer replies within 24 hours with a tailored proposal, or with the questions needed to write one. Nothing is billed until you approve a written scope.
Do I have to answer every question?
No. Only the project type is required; every other step can be skipped and settled on the call. The estimate simply leaves those lines out until they are known.
Shopify Plus experts
Let's talk Shopify, Shopify Plus and the store you actually want.
An accredited Shopify Plus agency that designs, builds, migrates, supports and grows stores for brands that have outgrown templates. Ready when you are: talk to an engineer about the project.
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