Free CRO audit
Free Shopify CRO audit: you already paid for the traffic. We show you where it leaks.
You already paid for the traffic. We show you, free of charge, where it leaks between landing page, cart and checkout, and what to fix first.
5.0 on Shopify Partners · Premier Verified on Clutch
Who this is for
Signs you need a Shopify CRO audit
Traffic
Sessions up, sales flat
Ad spend keeps climbing and traffic follows, but revenue stays where it was six months ago.
Cart
Carts filled, never paid
People add to cart and disappear before payment, and nobody on the team knows exactly where.
Mobile
Mobile converts half as well
Most of your sessions come from phones, but desktop still carries the conversion rate.
Product
Product pages don't sell
Shoppers reach the PDP, scroll once, and leave without ever hitting the add-to-cart button.
Testing
Guesswork runs the roadmap
Changes ship because someone liked them, not because data said they were worth trying.
Trust
New visitors hesitate
Returning customers buy without hesitation, but first-time visitors stall before the store has earned their trust.
What’s included
What your free CRO audit actually covers
Every audit is run by hand against your live store and your own numbers, not a template checklist. Slow load is often part of the leak, so see our speed optimization service .
Funnel drop-off analysis
Session-to-cart, cart-to-checkout and checkout-to-paid measured so the leak has a location, not a guess.
Homepage & landing review
First-screen clarity, offer hierarchy and navigation judged the way a first-time visitor sees them.
Product page teardown
Imagery, variants, pricing, delivery messaging and add-to-cart placement reviewed line by line.
Prioritised test roadmap
A ranked list of fixes and tests, scored by expected lift against effort, yours to keep either way.
Collection & search paths
Filtering, sorting and merchandising checked against how shoppers actually hunt through your catalog.
Cart & checkout friction
Every field, step and surprise cost mapped between the cart drawer and the payment confirmation.
Mobile experience check
Tap targets, sticky elements and thumb reach reviewed on a real mid-range phone, not a resized desktop.
Trust & social proof
Reviews, guarantees, returns and policy visibility assessed where hesitation actually shows up.
Speed impact on conversion
Core Web Vitals read against your conversion data, so load time is priced in revenue terms.
Analytics & tracking sanity
We confirm your events fire correctly first, because a decision made on broken data costs more than no data at all.
Shopify page speed optimization
Find the revenue you're losing before you spend more
We read your store the way a paying customer does, then check that story against your analytics. What comes back is a written list of the leaks, in order of what they cost you. Not a score out of a hundred, and not a sales deck.
- 400 +
- Stores Audited
- 5 days
- Audit Turnaround
- $0
- Cost To You
Shopify
Google Analytics
Tag Manager
Search Console
Hotjar
Lighthouse
Every step of the journey
We audit every page a buyer passes through
A homepage review on its own tells you very little. We follow the full path from entry through collection, product, cart and checkout, because the leak is usually one step further down than most teams expect.
- 6
- Templates Reviewed
- 0
- Changes To Your Store
- Tag Manager
- Search Console
- Hotjar
- Lighthouse
PageSpeed Insights
Semrush
The deliverable
What actually lands in your inbox
Not a PDF scorecard and not a slide deck. A working document your team can open on Monday and start acting on.
Funnel snapshot
Your session-to-cart, cart-to-checkout and checkout-to-paid rates side by side with store benchmarks, so you can see which step is actually underperforming.
Annotated screenshots
Marked-up captures of every template we reviewed, with the friction marked and explained in one sentence each, written so your designer or developer can act on it directly.
Ranked fix list
Every finding scored on expected lift against build effort, so the roadmap orders itself and quick wins are flagged separately.
Revenue impact estimate
What each leak plausibly costs per month at your current traffic, so a fix can be argued in money rather than opinion.
Tracking gap report
The events that aren't firing, firing twice, or firing on the wrong trigger, which is why most store dashboards report numbers you can't rely on.
30-Minute Walkthrough
A call with the team that ran the audit to walk through every finding and answer your questions. Recording included.
The Numbers A CRO Audit Is Judged On
Why Aqsa
Why brands trust our conversion rate audit
Plenty of agencies give away an audit to open a sales call. Here’s what makes this one worth your inbox.
Human
Reviewed by hand
We walk your store manually on real devices, template by template. No crawler, no automated scorecard, no recycled report.
Evidence
Backed by your data
Every finding is tied to your own funnel numbers, so you can see what it costs before deciding what to fix.
No strings
Yours to keep
The roadmap is written so your in-house team can act on it alone. If you never reply again, it still works.
How we work
Our Free CRO Audit Process
Six steps from request to written roadmap, finished inside a week, with nothing installed on your store and nothing changed without your say-so.
You request the audit
Send your store URL and a short note on where you think you're losing sales. That's all we need to begin.
Day 1Data and tracking check
We review your analytics access, confirm key events fire correctly, and set the baseline every finding is measured against.
Day 1–2Manual store walkthrough
We shop your store on desktop and mobile exactly as a first-time buyer would, recording every point of hesitation along the way.
Day 2–3Funnel and friction analysis
Drop-off is mapped step by step, then matched to what we saw on the walkthrough so cause and number line up.
Day 3–4Prioritised recommendations
Findings are ranked by expected lift against effort, with the highest-value fixes at the top and quick wins flagged.
Day 4–5Walkthrough call
We walk you through the findings on a 30-minute call and answer your questions. You decide what happens next.
Day 5After the audit
Three ways brands use the findings
The audit ends with a roadmap. What happens next is entirely your decision, and all three routes are common.
Route a
Your team executes
You hand the roadmap to your in-house developer or existing agency and ship it yourself. It's written to be actionable without us.
Route b
We implement it
You pick the fixes worth paying for and we scope them as a fixed-price sprint. No retainer, no minimum commitment.
Route c
We partner ongoing
Continuous testing and iteration month over month, with a shared dashboard and a fixed monthly fee.
Compare
Free Audit vs Deep Dive vs An Audit App
What you get
Free CRO Audit
CRO Deep Dive
Automated audit app
Reviewed manually by our team
Yes
Yes
No
Findings tied to your own funnel
Yes
Yes
Generic rules
Ranked by expected lift vs effort
yes
yes
No
Heatmaps & session recordings
Not included
14 days
Add-on
Wireframes for top fixes
Not included
top 3
No
Revenue projection per fix
estimate only
Per recommendation
No
Walkthrough call with the reviewer
30 minutes
Two calls
No
Turnaround
5 working days
2–3 weeks
Instant
Cost
$0
$2,400
$29–99/mo
Engagement Options
Pick the build that fits
Every project is scoped individually, these are starting points, not fixed packages.
start here
$0
no card needed
- Manual review of 6 key templates
- Funnel drop-off snapshot
- Top 10 friction points, ranked
- Tracking gap report
$2,400
one time
- Everything in the free audit
- Heatmaps & session recordings (14 days)
- Analytics & event tracking rebuild
- Wireframes for the top 3 fixes
$6,500
from · 6 weeks
- Everything in the deep dive
- Implementation of prioritised fixes
- Product page & cart rebuild
- A/B tests built, run and called
Proof
Real builds. Verified numbers.
Every number here is verified with the brand it belongs to.
- Read the case study
Gene Juarez
The Zenoti booking integration most agencies declined — retail and salon booking unified on Shopify Plus.
- Read the case study
GetKif
Figma to fully custom Shopify theme: pixel-perfect, fast, and editable end-to-end from the Theme Customizer.
Frequently asked questions.
Is the CRO audit really free?
Yes. There's no fee, no card and no obligation to work with us afterwards. We offer the audit free because roughly a third of the stores we review come back to us later, and the rest still leave with something useful.
What do I get at the end?
A written document with your funnel numbers, the friction we found on each template, and a ranked list of fixes and tests scored by expected lift against effort. Plus a 30-minute call to walk through it if you want one.
What access do you need from me?
Your store URL is enough to start. Read-only analytics access makes the findings far more specific, since we can tie each observation to real drop-off instead of describing it in general terms.
Will you change anything on my store?
No. The audit is observation only. Nothing is installed, edited or published. Any change happens later, on a separate engagement, and only with your written approval.
How long does it take?
Five working days for a typical store. Large catalogs, multiple markets or heavily customised themes can take a little longer, and we'll tell you the timeline when we confirm your request.
Do I have to hire you afterwards?
No. The roadmap is written so your own team or another agency can execute it without us. If you would like us to implement it, we quote a fixed scope separately.
What does implementation cost after the audit?
Most sprints land between $6,500 and $18,000 depending on how many templates change and how customised your theme is. You get a fixed scope and a fixed number in writing before anything starts.
Can I upgrade from the free audit later?
Yes, and the free audit is credited against a deep dive if you upgrade within 30 days. Nothing is repeated, since we pick up from the findings you already have.
Does this work for stores with low traffic?
Under roughly 5,000 monthly sessions there isn't enough data for reliable testing, so we focus on qualitative fixes and best-practice gaps instead. We'll say plainly which findings are evidence-backed and which are judgement.
Got a project in mind?
Request a project proposal.
Tell us about your store and goals. A senior engineer — not a sales rep — replies within 12 hours with a written plan and a fixed number.
12h
Reply Time
Fixed
Scope & Price
0
Account Managers
Shopify Plus experts
Let's talk Shopify, Shopify Plus and the store you actually want.
An accredited Shopify Plus agency that designs, builds, migrates, supports and grows stores for brands that have outgrown templates. Ready when you are: talk to an engineer about the project.
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